Getting stuck on a developmental revision of your manuscript is a very common problem. It doesn’t help to see other authors posting about how much they love editing and revision. When many of my authors sit down to revise, they
Hamlet’s Advice for Breweries: Two Cautions
You might think it fun to derive beer writing advice from Hamlet, but two myths might be holding you back from taking it seriously. Let’s say you agree with me that Hamlet’s advice to actors can apply also to beer
“Be Not Too Tame, Neither”: Hamlet’s Advice for Breweries, Part 2
Shakespeare has become synonymous with grand, flowery language (which isn’t entirely fair), but he still used his character Hamlet to advise other creative types, as I suggested previously, not to overdo it. This is still good advice for writers, even
Hamlet’s Advice to Breweries
Can the words of a brooding medieval prince have anything to do with running your brewery’s website today? Well, you can certainly stretch a lot of things to make them seem useful. A line like, There is nothing either good